XMPie updates personalisation solutions

XMPie, which is now owned by Xerox, has released updates to its variable data program, PersonalEffect, and its web-to-print solution, uStore.

PersonalEffect 7.0 includes uCreate Print, a plug-in for Adobe Indesign that lets designers connect directly with the uProduce server environment from InDesign. Their creations and updates are automatically synced with uProduce when edited and saved, paving the way for a secure and centralised content management system.

XMPie has also improved the overall performance of PersonalEffect as well as its support for PDF/VT.

uStore 8.1 now lets users monitor customised multi-touch campaigns – whether it’s a postcard with a PURL call to action or a follow-up triggered email – through XMPie analytics.

There’s a new multi-level approval feature to help users comply with their client’s organisational approval requirements. Thus administrators who create and manage Web-to-print sites can define approval hierarchies with an unlimited number of approval levels.

There is also a new message template editor where administrators can create and edit email notifications generated by the Web-to-print system.

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