EFI buys Xerox FreeFlow DFE

EFI has announced a strategic partnership with Xerox to develop a new round of digital front ends for the Xerox range of digital presses. As part of the deal EFI has bought Xerox’s FreeFlow Print Server business and committed to continue supporting its existing customers. Neither company has disclosed the terms of this transaction.

Guy Gecht, CEO of EFI, speaking at the company’s Drupa 2016 press briefing.

This agreement only covers the FreeFlow Print server and not Xerox’s other FreeFlow-branded workflow solutions, namely FreeFlow Core, FreeFlow VI Suite, FreeFlow Makeready and FreeFlow Digital Publisher.

EFI will integrate some of the functionality from the FreeFlow servers into its own Fiery servers. Andrew Copley, president of Xerox Graphic Communications Solutions, says: “Customers will gain a powerful solution with more efficiencies, performance and quality to meet the most demanding production requirements.”

This acquisition is a sensible move as there was limited value in developing two DFE’s that essentially offered the same functionality. EFI has demonstrated its ability to scale up its Fiery DFE to handle the data processing needs of high speed continuous feed inkjet presses, making it a good bet for the future. Besides, the two companies already have a long standing collaboration, which most recently led to a new print server for the Xerox Trivor 2400 inkjet press, the snappily named Xerox IJ Print Server powered by Fiery.

Any future Fiery DFE will come with integration to EFI’s MIS-based Productivity Suites, as well as Xerox’s Freeflow Core and XMPie workflows. The Fiery servers also integrate with most prepress workflows and include a modern API to allow customers to easily develop integration to any customized applications.

Guy Gecht, EFI’s CEO, said: “EFI integration among the DFE, workflow software, and management information systems products deliver the higher levels of automation and productivity that are key to print businesses taking full advantage of the opportunities with digital printing.”







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