Agfa adds business analytics to Apogee Storefront

Agfa has updated its Apogee Storefront web to print software. Users can now customise a store so that individual users only see those products and categories that they need. This is a powerful tool for setting up e-commerce stores for dealer or franchise channels as well as for large corporations that operate across various countries or markets. 

Version 2.1 also features support for Google Analytics, allowing PSPs to fine tune their stores by monitoring buyer behaviour and conversion rates within a store, as well as the effectiveness of promotion campaigns on the web, social media or in print. For printer buyers there is a new order history search, which simplifies the reordering, correction and customising process. Thus it is easier for users to carry out last-minute corrections, which can be automatically submitted to the prepress workflow.

Agfa has also added the same features to its Asanti Storefront, which adds web to print to its large format workflow.




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