Two Sides markets print to US readers

Two Sides is to run a series of ads to American magazines and newspapers under the theme No Wonder You Love Paper and offers facts about the sustainability of print and paper. One of the first ads to appear is in the June issue of National Geographic magazine. The campaign, which promotes the sustainability, visual appeal and versatility of magazines and newspapers, follows a similar, highly successful campaign in Europe that anticipates $10 million worth of in-kind ad placements in leading magazines and newspapers.

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