Innovia develops new squeezable label films

Innovia Films has announced two new down gauged grades for its Biaxially Oriented Polypropylene, or BOPP, squeezable Rayoface label facestock range. They are said to offer added clarity and shelf impact.

Rayoface squeezable facestock films are ideal for home and personal care applications.

These new films – CZFA51 is clear while WZFA51 is white – are said to be quicker and cheaper than using the more conventional PE85. Richard Southward, global product manager for labels at Innovia Films, elaborates further: “We have researched the benefits that can be gained by switching from PE85 and they are substantial.  As our films are thinner, the printer will get more square meters per reel, which means more printed labels per reel and increased up-time on press.  It reduces the number of reels required by up to 60%, effectively decreasing the number of pallets and the storage space required by half. This results in less packaging and reel handling costs. The reduction in label material weight means that transport and logistics carbon footprint can be reduced by up to 45%.  We believe this is an excellent opportunity to save time and money.”

Squeezable films are particularly popular in the Home & Personal Care sector. Labels produced from these films are said to maintain their consistency and quality throughout the life of the container on which they are applied, whatever format they are. They are also compliant with food safety regulations from the FDA and EU.


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