Taopix updates photobook software

Taopix, which develops photobook software, has updated its software with a new 2019r1 version that adds text tags.

Taopix has updated its photobook software with the 2019r1 release.

The Taopix software is mainly sold to digital printers to enable them to offer personalized photo gifts and books and is a useful revenue generator for anyone with a digital press. The main version is Online Designer, which is based on HTML5 and works on mobiles and tablets as well as desktop computers, and which allows customers to upload their content and design their own products. There’s also a standalone Desktop Designer for Mac and PC that can be used offline, and an e-commerce solution that includes voucher and gift card management. There’s a Taopix Creator for putting together product templates, such as greetings cards, jigsaws and calendars. There’s also a Production module that generates job tickers and delivers files to the print queue and a Control Centre module for administering all these different elements. 

The new text tags allow for automatic population of text such as names and ages throughout a project, saving users from having to re-enter this information through a complete project. 

Stu Marlow, Head of Product Design for Taopix, says: “We understand the importance of metrics and tracking customer behaviour, which is why we’ve also included as part of Taopix 2019r1 Google Tag Manager Support for Taopix Online. This allows you to implement analytics in Taopix Online Designer – as well as take advantage of all the other features available through Google Tag Manager.” 

This release also gains a Smart Reposition feature from Taopix’s desktop application. This will move items that are at the edge of the page to avoid poor trimming.

This latest version also includes the support of Google Photos in both desktop & online applications, PHP 7.2 support as well as a new Taopix Health Check that reviews data storage with an early warning management system.

Steffen Haaga, Taopix commercial director, concludes: “We are continually looking for ways to assist our customers in growing their revenue and improving their offering to the end-user. The addition of the text tags to Taopix Online will allow users to personalise photo-gifts in a much more efficient way, allowing for a more streamlined customer journey. We believe that this will significantly improve the customer experience and enable our clients to boost their sales.” 

Taopix is also due to release Taopix.ai for its desktop application in the next couple of months. You can find more details at taopix.com.






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