Konica Minolta improves SMS messaging

Konica Minolta’s Business Solutions division, which deals with managed print services, has teamed up with Objectif Lune to improve its Cloud SMS system to help customers send out text messages and ensure better responses.

Konica Minolta has integrated Objectif Lune’s PlanetPress Connect to its own 123-TXT service

Essentially, Konica Minolta has integrated Objectif Lune’s PlanetPress Connect to its own 123-TXT service. Andy Emery, pre-sales manager Global and Enterprise for Konica Minolta, says that there’s a growing demand for this sort of service, explaining: “A 22 per cent open rate is considered good for emails, but 98 per cent of text messages are read and, on average, within five seconds of receiving them. This translates into faster communication, which in turn translates into quicker processes and a much more efficient business.”

This arrangement also includes other features, such as document delivery notifications and document retrieval notifications where an automated branded tiny URL web link to a SMS message enables documents to be easily and quickly retrieved and viewed.


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