The UK distributor ArtSystems has added a new wallpaper, Vista, to its Xativa range of wide format media. It’s designed for personalized and photo wallpapers.
It’s compatible with solvent, eco-solvent, latex, and UV printers and is said to offer good scratch resistance, as well as smudging and water. It boasts edge to edge alignment and flame retardance.
It will initially be available in three sizes – 762mm, 1.3m and 1.5m, all in 150gsm weight. Prices range from £70 to £300.
Paul Tarry, ArtSystems’ divisional manager for consumables, explained: “The aim was to introduce top quality printability on an affordable wallcovering, and Vista meets that criteria. The secret is in its formulation; it’s a PVC-free, non-woven material ideal for digital printing that offers a soft smooth, matt surface structure and a forgiving, high-grade coating that delivers a superb, pin-sharp, photo-realistic print.”
Xativa is ArtSystem’s own brand of wide format media and has been around for about 15 years. Vista is the first wallpaper from Xativa though marketing manager John Draycott says that the range will expand over time.