EFI snaps up global MIS order

EFI has secured a worldwide deal to supply its MIS to Snap Franchising. Headquartered in Australia, Snap is one of the largest franchising companies covering the quickprint, marketing and design market with branches in Australia, New Zealand, China and Ireland.

The arrangement with EFI is part of an initiative from Snap to shake up its IT infrastructure called Project DNA to help the company evolve in the digital age and become more client centric as a business.

The deal, worth some AU$10m or £5.1m, is based around the EFI cloud-based PrintSmith Vision MIS, while also expanding current EFI and third party integrations. This software will give Snap modern trend reporting and benchmarking ability. It will also improve integration of all services, improve knowledge sharing, create effective and dynamic franchise management and provide an overall strengthened customer and franchise focus as a whole.

Stephen Edwards, CEO of Snap Franchising, explained: “The implementation of new technology at Head Office and within franchises will make our employees’ days easier and more enjoyable while increasing customer satisfaction and profitability at all levels of operation.”

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